Tuesday 24 September 2013

Analysis of a Double page article analysis

Double Page Spread Analysis questions

 


The Rolling Stone magazine was mainly a rock genre and Macklemore is on the front cover which goes against the main genre as it is hip hop. As Macklemore is on the front of the cover it suggests that the article will target a female audience which means I high rise in the female readership including the male readership. The age’s will vary between around 16- 30. They will be interested in how the artist is behind the scenes and want to know what they think about apart from the hectic lives as a pop star. They would also like to know every detail of the artist to make them involved in their lives and be a part of it.

The language is informal toward the audience because they use words and phrases that you wouldn't hear in a formal letter for example ‘grown-ass man’. This is used in the beginning of the article suggesting that mackle more wants a greater relationship with the audience and wants them to feel more connected with him. ‘He’s of Irish decent, but looks indeterminately European, like he should be manning of the counter of an Amsterdam coffee shop or playing a bad guy in a Die Hard sequel.’’  This makes it humorous for the audience which shows that the whole magazine is not to serious but wants to make a friendly connection with the audience.

The main text is black and the main background is white making it similar to the front cover and the contents page. On the top the header has Macklemore and it is multi-coloured making a link with all the pull quotes suggesting that they are the most important piece of the article. The style of the text is a clear readable font (sans serif). The way the article is spread is clear as they and they use drop caps to show that they are on a new section and have moved on a different subject. It is also in columns to make it tidy for the audience. There is a brief introduction at the beginning to show that audience the article is about him even though there are already images about him.  There is not an overload of images and text but it is all spread out equally to make it simple but eye catching for the audience.  There is one large image on the second page which allows the audience to learn something about them visually.

The tone of the magazine is informal as they use a lot of humour to interest the audience and keep them reading the article.  It is as if they are addressing the audience as a long term friends. They are suggesting that you don’t have to be formal to be informed about the life of Macklemore.

Macklemore is being represented as someone who is wild and crazy and you can tell this by the images that they show as he is jumping and has his tongue sticking out which implies that he has a fun character. He also look that he doesn't care what critics think about him as he wears jeans with clothes that don’t suit as he has a jersey top with a fur coat which shows care what the critics think. This image is of him in a concert or a gig as he is holding a microphone.

The style of the magazine is in relation to the front cover as they are both not serious. The colours match, they use black mostly to make the text stand out. They also use bright colours to highlight certain things.  
The audience doesn't have to have any other knowledge about the artist before they start to read the article. The article is there for the audience to get to know the artist. The interviewer explains his pops star life in a humorous way for the audience to engage in it. The writer makes us learn about his early career and his present career and by the end of the article we have a clearer picture of the artist.  We learn new things about Macklemore by just reading the introduction that is three lines. ‘’ As a self-proclaimed ‘’ nice guy rapper,’’ a re-covering alcoholic and drug addict whose lyrics preach against the evils of homophobia, sexism, and $50 T-shirts, Haggerty hasn't left himself much room for vices.’’ As the article has images it helps teach us about him as we reads.



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